Multan: Multan, one of the oldest cities in South Asia, is not just known for its Sufi heritage, vibrant bazaars, and historic architecture but it has also earned the affectionate title of the ‘City of Gift-Givers.’

According to Radio Pakistan, this title becomes especially relevant in summer when the local culture of sending mangoes as gifts reaches its peak. In Multan, mango gifting is more than a seasonal activity. It is a cherished tradition that reflects the people’s generosity, affection, and pride in their land’s produce. As the mango season ripens in July, residents of the city begin preparing to send the ‘king of fruits’ to their relatives, friends, and colleagues across the country.

For many, this act of gifting mangoes is not just about sharing fruit but it’s about spreading happiness. The arrival of a mango box from Multan is often taken as a gesture of respect, love, and goodwill. Mango courier services also witness a surge during this time. Local courier shops are seen packed with wooden crates and cardboard boxes full of ripe, golden fruit, each labeled carefully with names and destinations.

With every mango gifted, the city not only shares its fruit but its feelings from the heart.