Djuice launches “Apportunity” to find the best Apps developed in Pakistan

Karachi, May 19, 2015 (PPI-OT): Telenor Pakistan’s youth centric brand, djuice, has declared open the annual Apportunity Contest 2015 –a competition to hunt for the best mobile phone applications (apps) developed by Pakistani students and young software developers. Building on its previous success and popularity, the competition is being organized for the fifth consecutive year.

Djuice has partnered with Microsoft besides other significant industry players to provide mentorship and guidance to all candidates and students get free Azure accounts to develop their mobile phone applications. Participants can send their entries in 06 categories including Education, Health, Internet of Things, Entertainment, Communication and Civil Administration (Emergency Services, Disaster Management, Civic Issues, Security, Social Support, Parental Control etc.). Apps developed for Android, iOS as well as Windows Phone platforms are eligible to enter.

“With platforms like Apportunity, young population of Pakistan can channel their energies towards technological advancement of the country,” said Irfan Wahab, Deputy CEO and Chief Marketing Officer, Telenor Pakistan. “Apportunity gives thriving developers a chance to showcase their creativity and talent in the mobile application market; consequently giving Pakistani consumers a frequent rendition of local content, which is accessible through Telenor App store,” he added.

All participating Apps will be judged by a panel of industry experts, leading technology professionals, journalists and business mentors. Top three winners will be awarded Rs. 200,000, Rs. 150,000 and Rs. 100,000 respectively. Top Apps in all categories will win Rs. 50,000.

Mobile Technology Education are among Telenor Pakistan’s various ambitions, therefore the winner of the Education category will represent Pakistan at the Global Digital Conference in Thailand and stand a chance to win up to $13,000 by competing against international participants. A consolation prize of $1,000 will be awarded if the Pakistani contestant does not win at the Global Digital Conference.

The winning Apps will also be featured on the Telenor App store, which has introduced in-app purchases through mobile credit for the first time in Pakistan, thus allowing mobile users to purchase their favourite local and global apps without credit cards.

Last date to register as a participant is 15thJune 2015 and can be done by logging on to www.djuice.com.pk/apportunity. Following which, participants need to send the details of their Apps to apportunity@telenor.com.pk by 30th July 2015.

For more information, contact:
Saad Warraich
Corporate Communications Department
Telenor Pakistan
13-K, Moaiz Centre, F-7 Markaz,
Islamabad, Pakistan
Tel: +92-51-111-345-700
Fax: +92-51-2651923
Cell: +92-345-5000684
Email: press.center@telenor.com.pk
Website: www.telenor.com.pk